Feature

Create and run your wallet marketing campaigns

Turn your wallet passes into real communication channels. Launch a complete campaign right inside Apple Wallet and Google Wallet: push notification, design change, coupon, gift card, content update, and action button.

  • Interactive campaigns

    several elements at once

  • Dynamic design

    the card updates on its own

  • More engagement

    a native smartphone channel

LUMINAFASHION & LIFESTYLE
Jane MillerWALLET
LOYALTY BALANCE#4821
156 points
1Standard card
How it works

How do you launch a wallet marketing campaign?

1

Create your campaign

Define your offer, pick a design, write your message, and personalize your campaign from the eldo wallet back office, or automatically through your CRM or ERP.

Statistics
This month
Email reportTotal · 3,548
Sign-upsOffersEvents
MonTueWedThuFriSatSun
SMS sent
148TOTAL
81 credits available
Breakdown
Sign-ups122
Offers24
Events15
2

Activate your campaign

One action sends the push notification, changes the card design, shows a coupon, delivers a gift card, updates the back of the card, and adds an action button.

3

Analyze the results

Track updated cards, opened notifications, redeemed coupons, and interactions to optimize your next campaigns.

Use cases

One feature. Endless campaigns.

Wallet marketing campaigns fit every industry: each card becomes a campaign channel.

LUMINAFASHION & LIFESTYLE
Jane MillerWALLET
NEW COLLECTIONSPRING 2026
LOYALTY BALANCE#4821
156 points
LUMINAnow
New coupon -20%

New collection

The customer gets a notification, the card changes design, and a 20% off coupon appears in their wallet automatically.

Works with Apple Wallet & Google Wallet, no app required, added in one tap.

Want to go further with this use case?

Explore the use case
Benefits

Why wallet marketing campaigns perform better.

Experience

Your campaign transforms the whole card.

A wallet campaign is more than a notification. In one action, it changes the card's design, content, and interactions.

Visibility
10xmore visible than a typical marketing email.
6elements activated
1single action
0apps to install
Before
Ligue SolidaireNational association
Jane MillerWallet
After
Ligue SolidaireNational association
Jane MillerWallet
JUN 12, 2026
Performance

Campaigns you can measure.

Track opens, interactions, redeemed coupons, and the performance of every campaign, so the next one does better.

Average open rate by channel
22%
45%
92%
EmailApp pushWallet campaign
Wallet is a native channel, so customers see your campaign at the right moment.
Every campaign,measured in detail.
Engagement

Your cards become real marketing channels.

Every campaign gives you a new way to talk to your customers, right on their smartphones, with no app required.

Free trial

Launch your first wallet marketing campaign for free.

Get access to the eldo wallet platform, create your first campaigns, and test notifications, automatic design changes, coupons, and gift cards. Then measure how they perform with your users. No commitment, with support from an eldo wallet expert.

  • 2-month free trial
  • Full back office
  • REST API available
  • Unlimited campaigns
  • Personalized support
  • No commitment
Get expert support
MR
SA
LB
1M+ wallet cards and tickets already deployed.